We teamed up with Magnus Media and Thumb Fighter to produce Marc Anthony’s “Mala” release strategy for Sony Music Latin. We had the opportunity to spearhead the art direction for the official artwork of “Mala.” We also generated a two-faced “Mala” IG filter, produced teaser social content, and built buzz with talented content creators like @kyliesheaxo @dedos.bailarines1 @enola.bedard @juniorandemilyalabi @bailaconmicho. See some of the content here.